New marketing communication campaign highlights “Ton-Prom-Lui” concept features Tawanchai P.K. Saenchaimuaythaigym who best represent the Navara’s DNA and exciting theme song by Songkran the Voice

นิสสัน นาวารา ทน-พร้อม-ลุย

BANGKOK, Thailand (15 August 2024) - Nissan introduce the upgraded Navara which has arrived in style, ready to bring customers experience to a new level with sportier and more premium with new interior design together with a new EURO 5-standard engine that helps reduce emission.  Navara’s bold appearance and DNA of durability and the full features that enable drivers to live for the fullest in this upgraded version.

Together with the launch of the upgraded Navara, Nissan has launched an exciting marketing communication campaign featuring Tawanchai P.K. Saenchaimuaythaigym, rising star World’s Muay Thai Featherweight class champion boxer, in order to represent Navara’s DNA of “Ton-Prom-Lui” or durability, utility & technology, and driving performance. A new theme song written by famous singer “Songkran The Voice”, will also bring the excitement to the max and effectively enhance brand awareness.

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Toshihiro Fujiki, President of Nissan Motor Thailand and Nissan ASEAN, said, “For 71 years, Nissan has been part of Thai society. We have enriched people’s lives and delivered happiness to the people with quality products. Nissan Navara is one of our flagship products. It is a true workhorse and a lifestyle driving companion for adventurous-mind people, a pioneer and a symbol of toughness & durability, utility & technology, and driving performance. Today, Nissan brings a new excitement with the launch of Nissan Navara that is more premium and sportier.”

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Compelling new interior design, enhanced comfort

Navara’s interior styling has been intensified with the new design of the instrument panel that gives the entire cabin a more modern, premium and sportier styling with luxury accent. The new 9-inch Audio Display touch screen and high-quality soft-touch materials significantly redefine the interior of all high-lifted models.  

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The upgraded Nissan Navara continues to offer high level of comfort and convenience of its predecessor that cater to modern driver’s lifestyle. Such features are USB charging ports for uninterrupted connection, ample storages for more conveniences to keep things tidy and ready to use, the front and side windows with Acoustic Glass that reduce outside noise coming into the cabin, and automatic front air conditioning system that allows individual to adjust temperature to their preference.  

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The 8-way power seats in the PRO-4X and PRO-2X enable drivers to easily adjust seat position at their fingertips. The ergonomic zero gravity front seats efficiently support the driver and front passengers, reducing fatigue on long journey. Meanwhile, the premium Quole Modure seats in both PROs version and Calibre family prevent heat from accumulation, providing greater comfort for drivers even in long journeys.

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To cater to modern drivers’ lifestyle, NissanConnect, the intelligent infotainment system provides impressive experience with Wireless Apple CarPlay and Android Auto*, enabling drivers and passengers to use mobile applications, navigation system via the vehicle’s smart audio system with voice recognition function. USB Type C & Type A charging ports help they stay connected while traveling while ample storages enabling them to keep things tidy and ready to use.

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Powerful engine unleashes the best performance, cleaner with EURO 5 standard

Nissan Navara’s 2.3-liter, 4-cylinder, DOHC twin-turbocharged YS23DDTT engine gives it ample power to take the driver anywhere and enjoy any challenges on their journey. The engine produces maximum power of 190 hp (Ps) and 450 Nm of torque (Nm), a 7-speed automatic transmission (7AT) with manual driving mode (M mode) for enhanced driving performance and better fuel economy, that runs on all types of diesel fuel (B7, B10, and B20).

Meeting with the EURO 5 standard, Nissan Navara has a Diesel Particulate Filter (DPF) that efficiently reduces particulate while continuing to deliver high responsiveness and fuel efficiency.

Meanwhile, the Nissan Navara Double Cab, King Cab and Single Cab with 6-speed manual transmission (6MT) come with a 2.3-liter, 4-cylinder, DOHC VGS turbocharged YS23DDT engine offering maximum power of 160 hp (Ps) and 403 Nm of torque (Nm).

Impressive durability and payload

Continuing its DNA of durability, the Nissan Navara is built on its famous single piece of steel frame chassis, providing excellent payload capabilities. Other features offering usability and versatility include an integrated step in the rear bumper that makes bed access easier, and a flap-type, tie-down hook that helps secure both large and small loads. The side step in the Single Cab also increases convenience for loading and unloading.

Well protected with superior safety features

Nissan Navara continues to offer high level of safety. The 360° Safety Shield technology increases confidence and safety for all journeys.

Advanced safety package includes the Intelligent Forward Collision Warning (IFCW) automatically alarms when possible front collision is predicted then the Intelligent Emergency Braking (IEB) will help reduce the speed and brake to prevent possible front collision. The Lane Departure Warning (LDW) alerts drivers when they leave the lane without turning signal is on, then the Intelligent Lane Intervention (ILI) will intervene by applying brake force and steering the car right back into the lane. To assist drivers while changing lane, the Blind Spot Warning (BSW) will notify the driver of the approaching vehicle in the blind spot while Intelligent Blind Spot Intervention (IBSI) will activate the brake to smoothly slow down the car and bring the car back on track. Rear Cross-Traffic Alert (RCTA) helps avoiding collisions with rearward approaching vehicles when reversing. High Beam Assist (HBA), meanwhile, automatically switches the headlights setting to low beam from high beam when it detects a vehicle ahead. Other standard safety features are, to name a few, seven SRS airbags, Active Brake Limited Slip (ABLS), Vehicle Dynamic Control (VDC), Hill Start Assist (HSA), Hill Descent Control (HDC) and Intelligent Driver Alertness (IDA).

Nissan Navara has a wide range of body colors depending on vehicle grades, including the popular signature Stealth Gray, Forged Copper, Burning Red, Black Star, Twilight Gray, Brilliant Silver, White Pearl and Solid White.

The Navara with new interior design price list:

1. PRO Series:

• PRO-4X 4WD 7AT 1,175,000 Baht
• PRO-2X 2WD 7AT 1,045,000 Baht

2. Double Cab

• Calibre E 7 AT Black Edition 944,000 Baht
• Calibre E 7 AT 909,000 Baht
• Calibre E 6 MT 859,000 Baht

3. King Cab

• Calibre E 7 AT Black Edition 859,000 Baht
• Calibre E 7 AT 825,000 Baht
• Calibre E 6 MT 775,000 Baht
• E 6MT 699,000 Baht
• SL 6 MT 659,000 Baht

4. Single Cab

• 4WD SL 6MT 669,000 Baht
• SL 6MT 605,000 Baht

Nissan Navara comes with 5-year or 150,000 k.m.*** warranty and many special promotions packages****, such as 0% interest rate, special subsidy of 1,000 Baht from Nissan for 10 months, low down payment starting at 19,000 Baht, or long installment period of up to 96 months, and Nissan Premium Protection (NPP), etc.

Customers can contact any of Nissan dealers’ showroom nationwide or call 02 401 9600 or click https://www.nissan.co.th/ for more information and detailed specification.

* Only compatible smartphone models

**Details vary by model. Please check with Nissan dealers.

*** New car warranty is extended from 3 after the manufacturer’s warranty (3 years or 100,000 k.m.) to 5 years or 150,000 k.m./ Program managed by AWP Services (Thailand) Co., Ltd., and warranty by Allianz Ayudhya Public Company Limited./ the Single Cab model is not included

**** Company’s conditions apply

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For more information about our products, services and commitment to sustainable mobility, visit nissan-global.com. You can also follow us on Facebook, Instagram, Twitter and LinkedIn and see all our latest videos on YouTube.

For more information, please contact:
Kamolchanok Charoenjindarat
Nissan Motor (Thailand) Co., Ltd. – Communications Department
Tel +66 (0) 2339 3400 Ext. 4113-4114 / Fax +66 (0) 2253 1022 www.nissan.co.th